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JAMMU OCT, 13:- Ms. Neha Jalali, Director, Central Bureau of Communication (CBC), Press Information Bureau (PIB), Jammu, has underscored the importance of new media as an effective tool for communication and public outreach, emphasising its potential to connect with the masses and disseminate information widely.
She encouraged the youth to channel their energy and creativity towards constructive initiatives and use social media platforms responsibly to promote public awareness and disseminate useful information.
Jalali highlighted that new media platforms have emerged as powerful channels for engaging people, sharing information and strengthening communication between institutions and the public.
She urged young people to act as ambassadors of public awareness by using digital platforms positively, responsibly and effectively, contributing to an informed and aware society.
Her message emphasised the growing role of digital communication in reaching diverse sections of society and encouraging meaningful youth participation in public awareness initiatives.







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